Australian Government Use of Social Media

My colleague Craig Thomler recently talked to IABC Canberra about how the Australian Government is using social media.  

Despite challenges, Craig gave government agencies a tick of approval.

Content Marketing for Smaller Players

I've been in the US in recent weeks, so it's some time since my last post.  So let's start back with something good.

My Canadian colleague Martin Waxman recently gave a presentation on content marketing, storytelling and start-ups.  Here's Martin's simple but very effective approach.

Supercharged Storytelling for Startups by Martin Waxman from Martin Waxman Communications