Showing posts with label relations. Show all posts
Showing posts with label relations. Show all posts

Monday, May 20, 2013

One of World's Toughest Regulators Ticks Social Media

In April 2013 the US Securities and Exchange Commission  (SEC) ruled companies trading on the US Stock Exchange can post investor information on social media.

That's a major tick for social media channels as  "perfectly suitable methods for communicating with investors."  

Noting the rate at which information flows through Facebook, Twitter and other platforms, the SEC cautioned companies to give investors adequate notice of when and how they plan to use social media when releasing information.  

 In a survey of 120 financial types the online publication, Bulldog Reporter, found 60% to 70% of all investors say they use traditional sources of investment information (press releases, newspapers, analyst reports.) 

People under 40 are the most likely group to check company information  on social media. 

The US stock market operates in a highly litigious environment and the SEC oversees highly regulated, multi-billion dollar transactions every trading day. 

The ruling should encourage Australian governments wrestling with what information is suitable for their own online accounts.