Monday, February 6, 2012

Word of Mouth Marketing

Word of mouth may be the oldest form of marketing yet encouraging others to share your information with their family, friends and workmates remains the most effective and least expensive form of promotion. 

In this podcast listen in as we talk about how topics, talkers, tools, time and tracking combine to form the five pillars of an effective word of mouth campaign.

Until mid March we will post a new episode each week in our Not For Profit PR podcast series.

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