Since 2003 we have run free marketing and PR workshops for not for profits, charities and community groups in Canberra, in conjunction with Volunteering ACT.
Over 200 not for profits from the ACT, NSW, SA and QLD have attended these sessions and offered overwhelmingly positive feedback.
Here's our 2011 program:
Friday 11 March: Communicating to Community (4 hours)
Explore what makes a successful marketing program and discover the mechanics of putting together an effective, low budget promotional plan for the next 12 months.
Friday 6 May: Working with the Media (4 hours)
Spend the morning with the media and learn why they can be critical for the future success of your organisation. Who are the media and how can you work with reporters and producers to get your message to the community? This workshop introduces you to the essentials of advertising and building relations with the media, and proves why story banks are among the most important resources in your information armoury.
Friday 3 June: Social Media (3 hours)
In the past five years Facebook, Twitter, Youtube and other social media platforms have turned communications on its head. They may have smashed traditional marketing models yet are they right for your organisation? What are the benefits and is there a dark side? Learn more about platforms, protocols and practices to make you stand out in the digital world.
Friday 8 July: Planning an Event (3 hours)
From swank symphony concerts to Saturday morning cake stalls, events are powerful ways to profile your brand, galvanise support and spotlight your cause. This session highlights the seven steps in successful event planning including budgets, volunteers and bringing in the wow factor.
Email for details.
Email for details.
No comments:
Post a Comment