Sunday, March 27, 2011

Colonial Clock Makers Were Good Communicators

The Tasmanian city of Launceston has a clock tower that has stood at the downtown post office for over 100 years.

Each hour the clock strikes the time and is heard throughout the central business area. On the hour it starts with a simple, melodic chime followed by a single strike for each hour.

It is a simple system of communication that has worked well for more than a century. The chiming sound attracts attention and is consistent and dependable. It is also a reassuring and familiar element in Launceston's urban soundscape. You could literally set your watch by that clock tower.

Consistent, dependable, trusted, attention-getting. Those early colonial clock makers must have known quite a bit about the essentials of good communications.

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