New Sports Podcasts for Canberra

Justin Barrie shares insights for the new sports podcast series

Australia's national capital, Canberra, is home to many successful sporting leagues and clubs.

 

In the coming 12 months Sport and Recreation Services, part of the ACT Government, is offering Canberra's sports administrators free workshops to improve club performance in fundraising, marketing, managing volunteers and other key areas.

I'm helping Sport and Recreation Services to produce a four-part podcast series featuring local professionals involved in the workshops.

   

This morning I talked to Justin Barrie of Canberra-based company Design Managers Australia.  Justin shared insights into why your sports marketing mix needs social media, how clubs and codes can get started and the importance of social media planning. He also offered some interesting observations on social media during the recent London Olympics.

Check out the Canberra sports workshops here.

(I'll let you know when the podcasts are available.)